Starting with the End in Mind: Creating a North Star for an ALN School in North Wales

One of the most powerful questions you can ask a leadership team is:

“If we were truly successful in three years’ time, what would we see, hear and feel?”

It’s a simple question, but answering it can be wonderfully messy. Ideas emerge from every direction, people build on each other’s thinking, and conversations move quickly. That’s exactly why visual facilitation is so valuable—it captures those ideas as they happen, helping everyone see the bigger picture.

Recently, I had the pleasure of working with the senior leadership team at Ysgol Pendalar, an Additional Learning Needs (ALN) school in North Wales. Together, we explored what success would look like for the school, its pupils, staff and the wider community.

Stage One: Capturing the Conversation

The first stage was all about listening and capturing ideas in real time. As the team discussed their vision, I created a large visual record of the conversation.

At this point, the priority isn’t creating beautiful artwork—it’s keeping pace with the discussion. You’ll notice there isn’t much colour. The focus is on making sure every important thought is captured and that nothing gets lost.

Once the conversation was complete, we reviewed the visual together to check that every key idea had been included.

Stage Two: Finding the North Star

Back at my desk, I transformed the live graphic into a structured North Star—a visual representation of the school’s shared vision.

This stage is where the design work really begins. Looking back over the discussion, I considered how the ideas connected and how they could be organised into a simple framework.

One important change emerged during this process. Originally, children and staff were shown separately. However, reflecting on the conversation, it became clear that the school wanted everyone to be equally valued. Rather than separating them, we combined both into a single theme: One Team. That small change made the whole vision stronger and better reflected the school’s culture.

Stage Three: Making it Bilingual

As a Welsh school, it was essential that the final North Star worked equally well in both English and Welsh.

The wording was carefully translated—not simply word for word, but in a way that ensured the meaning, intent and values remained consistent across both languages.

Why Every School Needs a North Star

Creating a shared vision isn’t about producing another strategy document that ends up on a shelf. It’s about developing a clear, visual direction that everyone understands and can use to guide decision-making.

For schools developing three-year strategic plans, this process creates genuine ownership because the vision comes from the people who will bring it to life.

With increasing emphasis on inclusive education—including the funding available through England’s Inclusive Mainstream Schools Fund—there has never been a better time for schools to think holistically about the future they want to create.

When everyone can see the destination, it’s much easier to decide which path to take.

If you’re exploring your school’s next strategic plan or want to create a shared vision that genuinely belongs to your staff, I’d love to help. Visual facilitation helps teams think together, build consensus and create strategies that people remember long after the meeting has finished.

Jon Ralphs

Jon is an independent consultant with over 25 years of experience in Health and Social Care. He combines his Clinical Management and Fine Art degrees to offer creative and engaging training and facilitation.

As a young teenager, Jon volunteered at a long stay hospital for people with learning disabilities, sparking his interest in this field. In his professional career, he has worked as a Senior Staff Nurse, Community Nurse, Clinical Nurse Specialist and a Service Manager.

During the 2000’s he became passionate about combining his Fine Art and Clinical Management degrees and became a Person Centred Planning coordinator. Jon developed his skills in MAPs and PATHs and is renowned for his graphic recording, graphic facilitation and illustrations (which have been widely used in government and professional publications). Jon has used his unique facilitation and training skills to deliver national programmes such as Valuing People, Valuing People Now and Preparing for Adulthood. Jon providers bespoke person centred training and facilitation. He uses his coaching certificate to provide 1:1 online support for people with additional needs. Jon is equally passionate about making a difference in his local area and supports local charities such as Carers MK.

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Ditching the See-Saw: Embracing the Duality of What Matters and What’s Important for you.